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ets, are thick rubber or silicone bands that were popularized by the Lance Armstrong Foundation. The Lance Armstrong Foundation had "Livestrong" printed on the bracelets and sold them to raise cancer awareness. Following the popularity of Livestrong bracelets, other organizations have jumped on board, creating their own bracelets to raise money and awareness for different causes. Each cause is usually represented by a different color.
In May 2004, the Livestrong bracelet was launched by Nike and its advertising agency, Wieden+Kennedy. The yellow bracelets were sold for $1.00 each, as part of the Lance Armstrong Foundation"s "Wear Yellow, Live Strong" campaign.
Getting Rubber Wristbands Made
Some suppliers may be better than others when deciding to purchase rubber bracelets in large quantities. You should be able to choose the color and imprint on the bracelet. Keep in mind that many colors are already associated with organizations, so you may want to choose a unique color to avoid having your awareness bracelets confused with another cause. You should not pay more than 20 to 50 cents per bracelet if you are purchasing in bulk, especially if you are going to sell the bracelets for $1.00 a piece.
Many charities and causes are associated with a specific color and choose to use that color when purchasing awareness bracelets. The Livestrong bracelet is a bright yellow color, so many people now associate that particular yellow color with the Lance Armstrong Foundation. Other colors associated with specific causes and organizations include pink for breast cancer, green for kidney donation, red and blue for epilepsy, blue and white for Hurricane Katrina, and red for AIDS prevention.
Do not wear these bracelets if you have a rubber or silicone allergy. Rubber bracelets are a choking hazard and should not be worn or given to children under the age of four. If you have a child in high school or middle school, you may want to ask them their reason for wearing a specific colored rubber bracelet, and make sure the reasons are aligned with a cause rather than a sex act. Rubber bracelets will eventually crack or break over time.
rubber-bracelets n the artwork. An artwork includes the information of order number, size, logo style, order quantity and other options like glowing and individual pack. The most importantly it shows what the bracelet looks like with your message or logo. It is direct way to check if wording, colors of bracelet and logo are correct.
Make the mould or film. A mould is needed for debossed, embossed, colorfilled styles. We make a mould and set it in the mpersonalized family tree braceletachine, the high temperature of about 200℃ will solidify rubber into the sharp of bracelet. A mould is made from copper.
A film is functioned like a mould but it is for printed wristband only. It transfer the ink to the surface of bracelet as logo and wording.
Prepare the rubber material. A rubber bracelet is mainly made from silicone rubber, and some other accessories like curing agent which solidify the soft rubber, and Color masterbatch which makes bracelet colored.
We will mix these material evenly in a blender. It comes out a ball of rubber. We need to measure it into blocks of almost same weight which as much as the weight of a wristband. Normal size of 202*12mm bracelet is weighted about 6g.
Produce bracelets by the mould. As we mentioned before in 2nd and 3rd step, we will transfer the blocks to bracelets by a set of moulding machine of high temperature. When it cool down, it gets the characteristic of a bracelet, smooth and strengthened.
Edge cutting. A semi-product of rubber bracelet has rough edges, we have to cut it off. The rough edge is cut by machine. It will be good.
Color the logo and wording. The bracelet comes out from moulding machine without colors on the logo and lettering. We have to fill the ink or print the ink on the bracelet. Different style has different way of printing.
Clean the product. As the bracelet has static electricity, dust will be on the surface and hard to move off. So we need to clean the bracelet before packing. We usually wash it with water once.
After washing, we will check the quality.
Packing and delivery.We count the quantity by weighting. Normally packing will be 100pcs/bag, and 2500pcs/ctn. Individual packing is available.
o show your advocacy to a certain cause or group too. Most likely you have one lying around at home and you haven’t noticed it. Custom silicone wristbands have become the fad in contemporary fashion and are likely to evolve into more ways to advertize for marketing purposes in the future.
These custom silicone wristbands come in every color imaginable and every design possible too. The brand or the message may be embossed on the wristband or laser printed. If you want to use custom silicone wristbands for advertising then you can order wristbands by the bulk and have them volume printed with your logo or message.
There are a lot of ways a custom silicone wristband is used. Let us find out the most common ways:
1. Brand advertising – famous brands of sporting apparel, clothing line, audio and video equipment, jewelry and watches have used silicone wristbands as a way to market their various products. Even health food brands have used custom silicone wristbands to advertise the health effects of their products.
2. Cause advertising – Different causes have used wristbands to fund their organization work. Research and public education for various diseases such as AIDS, Down’s syndrome, diabetes, lupus and breast cancer relies on proceeds from cause awareness products like custom silicone wristbands, t- shirts, car accessories, other personal items, etc. These awareness wristbands are color coded for the cause they represent; for example, red is for AIDS, yellow is for children’s cancer awareness and pink for breast cancer awareness. These organizations need every help they can get to fund research and cure for these life threatening diseases.
Other cause advertising efforts are for disaster relief funding. Custom wristbands may represent volunteer help in a natural disaster or support for funding relief and rescue efforts. Volunteers wear silicone wristbands to represent their physical help in a natural calamity or disaster. Custom silicone wristbands may be sold to fund relief operations for victims of these disasters.
Cause advertising may also branch out to environmental causes like saving rainforests, protecting wildlife, endangered species protection and many other environmental issues. Different groups who are advocates of this cause also want to raise awareness as well as gather funds to support their ideals. Proceeds go to research and other group efforts.
3. Political advertising – even political parties use custom silicone wristbands for political campaigns. Political groups use their group color and print their name, logo or even ideals on the wristband. These wristbands are given for free to their supporters during a campaign or a political rally.
4. Group advertising – to show your membership to a certain school or community group custom silicone wristbands may be worn. Group name and logo may be printed onto the wristband.
5. Sports advertising – famous sporting teams have used wristbands for fapersonalized family tree braceletn apparel and are often given out during their game for free.
There are a lot more ways silicone wristbands are used in the field of advertising. If you wish to use this effective advertising method, you may go online to search for custom silicone wristband advertising and printing in your local area.
what-are-those-rubber-band-bracelets-called ate these innovative and efficient promotional tools and materials. This makes it a win-win situation for both parties. One of the most recognized promotional items that businesses use which people can’t get enough of are rubber bracelets or silicone bracelets.
These bracelets are known to be versatile and sporty accessories. This is one of the many reasons why a lot people patronize its use as fashion accessories. People choose to wear this type of bracelets since they exude simplicity yet do not fall short of style. Celebrities and athletes, among others, may be seen wearing one or two of these bracelets. Due to their popularity, these bracelets make for effective promotional items that represent services, ideas, brands, and products well. Rubber bracelets could also be a great messenger and carrier of meaningful messages and causes.
The strength of rubber bracelets as promotional materials is efficiently exhibited through the LiveStrong campaign. Who could possibly forget the popularity of those yellow silicone bracelets made famous by the popular cancer survivor cyclist Lance Armstrong? The campaign has proven to have been a successful fund raising effort through the use of the yellow LiveStrong silicone bracelets. The campaign’s popularity and success may be attributed to three things. One, the cause of the campaign itself is good. Proceeds from the sales of the bracelets were used to fund cancer research. Second, celebrities and known personalities supported the campaign by wearing the bracelets themselves. Finally, the appeal of the rubber bracelets is unquestionable.
This is just one proof that a simple rubber bracelet could go a long way in spreading the word and promoting various ideas, services, campaigns, products, and brands. This is the reason why more and more companies opt to include customized rubber and silicone bracelets in their roster of promotional tools and materials.
A lot of companies and organizations realize the effectiveness of rubber and silicone bracelets when it comes to marketing and promotion. If you have a business of your own and are looking for a cost-efficient way to promote your company, services and brands, then getting good sets of silicone bracelets could do you well. They’re relatively cheaper than other promotional tools such as tumblers, bags, and caps. These bracelets are also effective since consumers appreciate being given these items rather than accepting pieces of papers disguised as flyers.
Custom rubber bracelets can come out embossed or debossed. Printed designs can also be put on each one. You can also choose to have them laser-engraved. They also come in various colors and styles, thus, you could choose the design or theme appropriate for your business. Definitely, you would also have a say on what should appear in the bracelet, from the message, text, and even its font color.
Choosing rubber bracelets and including them in your list of promotional tools would be of great help in boosting your company’s popularity. Clearly, they are one of the several ways that you can promote your brand effectively at a minimum cost.